(703) 627-1074

Lightning Launch

Supercharge Your Federal Results!

What's the top thing you need to grow your federal business? Every time I ask this question, the answer always come down to this:

"I need to get in front of Federal buyers and partners, before the RFP comes out."

Good news: you've already got what it takes. Let me show you why.

You're an accomplished business leader. Federal buyers need what you've got. You have a unique offering. Your solid track record of performance tells your story. But your federal sales aren't where you want them to be. Your competitors winning the business you deserve.

Win or lose, what does one year of business development cost you? Research shows it's anywhere from $30,000 to $230,000. Want to save a whole year of effort, and get in front of those people you need to meet?  

Now, it's easy to discover where to go, who to meet and what to say. You can get decision-makers to have YOU in mind, at your price, when they're ready to buy. Our 60-day Lightning Launch program gives you all that and more.

Stop killing time at industry days. Instead, you'll be targeting real opportunities, ahead of the competition, in agencies that need to buy what you sell. You'll be talking to the right people, and saying the right things to close deals before they hit the streets. You'll know the contract vehicles you really need to drive business to the bank. In a matter of days, you'll have a custom, detailed action plan based on hard facts.

What you get: Custom Competitive Analysis, Federal Sales master-class and Federal Sales Action Plan. Includes comprehensive softcopy notes and task summary for accountability, plus audio recordings, all data files and training materials. Delivered by conference call for each participant at their own workstation with a live internet connection. Expert presenters for each of three 2.5-hour sessions. Then, you'll get a rich package of implementation support as you get on your way!

We increased our Federal revenues by 47% this year. BRODA made significant changes to our Marketing Team to increase our online presence. Thank you! You provided us with terrific tools to make our contract successful.

~ Jessica Harding, Government Sales Manager, Broda

Three steps in 30 days to electrify your federal sales results

1. Learn How to Play to Win
You'll deepen your savvy of how to get inside the heads — and the offices — of the people who are making federal buying and teaming decisions. Your whole team, from the most seasoned to the novices, will get deep new insight from our decades of experience. You'll save 12 months of expensive no-sale frustration in the field! Instead, you’ll easily build connections and trust with the buyers you need to woo.

2. Target Precisely & Stand Out From Competition
You'll uncover your strongest differentiators, and get fast, powerful ways to immediately stand out. Your Competitive Analysis report will show you all the individual federal buyers in your market niche. You'll see the patterns as well as individual transactions that show how they're buying, how much they're buying, and the competitors they're buying from.

You'll know the agencies and primes where you can focus all your efforts with confidence and never run out of opportunities. And you'll save time and money by ignoring costly distractions in the federal market, 

You and your team also get a hands-on deep dive into the live tools and data we use. You'll be able to do more on your own, and won't have to pay for expensive market intelligence subscription services. This step alone will save you a year in the field and tens of thousands of dollars in subscription-based market intelligence.

3. Launch your Federal Sales Action Plan
Then, you'll get the custom federal business development system and tools that let you systematically focus all your effort on your best prospects. We build your plan based on your chosen target agencies and current contacts. Your team gets a full review of all components and training in how to use the system effectively for both sales and management. You can take action instantly and start making connections with buyers immediately

BONUSES: Implementation Support

1. Hands-on Practical Support 
You get active support for the next 30 days. You'll start making calls, building relationships and working with your Action Plan to drive the results you want. Your package includes scheduled and ad-hoc phone and email with me. This full month of federal business development expertise would cost you $10,000 in the open market!

2. Building Blocks of a Winning Proposal
Your package includes a second master-class, "Building Blocks of a Winning Proposal." Four hour teleclass includes all materials plus audio recordings. You're saving the $2,000 I normally charge for this session!

3. VIP Briefings with national experts in federal business success, introductions to other trusted resources, clients and potential partners. 


Schedule your Lightning Launch!

We offer payment options to fit your company budget, too.

It's easy to get started. Just call (703) 627-1074 or email me.